I’m in Chicago at an intense, high growth business training learning how I can deliver more value to you as your fitness coach.
Last night, my partner in crime Ryan Colby and I ate a delicious grass fed steak here at our hotel and I turned to Ryan and said:
“We need our buddy Nick to be here with us.”
He said, “Why? So he can use everything we’ve been learning the last few days?”
I said, “No, so he could tell us whether or not this steak is REALLY grass-fed beef or not.”
If you’re not sure what I’m talking about, there is a labeling deception SCAM going on today, and you’re probably one of its victims whether you like it or not.
I’ll let my right hand “Nutrition Nerd” take it from here so you understand exactly what I’m referring to.
Take it away Nicky P!
LABEL LIE: Discover Why Your Beef May NOT Be Grass-Fed Beef At All
By: Nick Pineault
Creator and Author of The The Truth About Fat Burning Foods
Each time you invest more money to buy healthier beef, there’s a chance that you end up getting less quality than what you paid for.
But thankfully, The Nutrition Nerd has figured it all for you. Here’s what you need to know…
How To Make Sure Your Grass-Fed Beef Is In Fact Grass-Fed
You probably already know that grass fed beef has nothing to do with its feedlot-raised,
grain-fed cousin that’s sold in supermarkets on the nutritional side.
In fact, grass-fed beef contains 2 to 4 times more omega-3 (essential fatty acids),
4 times more vitamin A and E, a lot more conjugated linoleic acid/CLA (a natural
fat burner), and less fat and calories per pound than regular grain-fed beef you
buy at the supermarket.
Grass-fed animals are considerably healthier than grain-fed ones, which means
that farmers don’t have to use part of the 15 million pounds of antibiotics used
on grain-fed cattle just to prevent them from getting sick.
Obviously, buying quality meat becomes a great idea to improve your own health
and support local farms that care about animals.
So what label claim do you look for at your local Whole Foods to find grass-fed beef?
Turns out it’s really not that clear.
In the last couple of years, the labeling regulations have changed quite a
lot in the beef industry. But of course, very few customers know that.
Nowadays, manufacturers are able to sell grass-fed beef that has been “grain-finished” as 100% grass-fed beef.
The problem is: some farmers will feed their cattle grass for most of their lifespan, but “finish” them with grains in the last months before sending them to the slaughterhouse.
Because the last 90 to 160 days of diet determine how much nutrition your big, juicy steak will contain, this process removes any benefits the initial grass diet might have had.
The bottom line: your beef needs to be both grass-fed beef and grass-finished beef to
contain all the nutrition it’s supposed to.
But because those claims are still not regulated by the USDA, your best insurance
is to develop a relationship with a farmer that raises beef the right way.
This will give you confidence that you’re buying the right kind.
Now if you’re kinda irritated with this information, you’re not alone.
This made my butt RED when I first discovered it as well 🙂
That’s why the #1 product I recommend for EVERYBODY in 2013 is
The Truth About Fat Burning Foods.
In a world full of weight loss and nutrition scams, it’s very rare that I come across legitimate research about food that actually “stands out,” solves a huge problem, and gives us a REAL solution.
Nick researched over 512 studies while creating this.
Keep going strong,
image courtesy: Dreamstime